December 19, 2018


Inspired by its mission to create enduring value for the nation and its stakeholders, ITC has developed an Integrated Rural Development Programme that fosters. 4 Jan E-choupals are much more than internet kiosks. They are generally located within walking distance or a 5-km radius. Instead of travelling long. 10 Sep E choupal ppt. 1. ITC Limited Enduring Value. For the Nation. For the Shareholder. Presented by. 2. India is second most populated.

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An innovative model embedded with social goals, the ITC e-Choupal empowers farmers and hopes to trigger higher productivity and income through a host of services related to know-how, best practices, timely and relevant weather information, a transparent discovery of prices, access to quality agri-inputs at competitive prices and so on.

Targetting 10 mn farmers in e-choupal network by ITC – The Hindu BusinessLine

Healthcare delivery in Rural India. Everything changed for Singh in when the diversified conglomerate ITC introduced an e-Choupal to his village. Online access enables farmers to obtain information on mandi prices, and good farming practices, and to place orders for agricultural inputs like seeds and fertilizers.

Your love for discounts is bad for this biz. ITC has outlined that every few months, it would bring in one more commodity to the market. Today, Singh attends sessions at the Choupal Pradarshan Khet, which offers further training on the latest farming techniques. ITC Limited also benefits from the initiative, by simplifying its supply chains and increasing its profits. Power back-up through batteries charged by Solar panels, upgrading BSNL exchanges with RNS kits, installation of VSAT equipment, Mobile Choupals, local caching of static content on website to stream in the dynamic content more efficiently, 24×7 helpdesk etc.


Targetting 10 million farmers in e-choupal network by 2022: ITC

Follow us facebook twitter instagram youtube. Search Security challenge-response authentication In information security, challenge-response authentication is a type of authentication protocol where one entity presents a The enhancement of rural incomes has also unleashed the latent demand for industrial goods, necessary for the continued growth of the Indian economy.

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What Connects a Corporate Giant, Farmers and We the Consumer? Meet ITC e-Choupal

In spite of a crackdown, its use continues. Yet it is besieged by myriad challenges. How innovation really works Business Today. This was last updated in April With a steady rise in income, Singh has bought his own tractor, a mechanised plough, seed drill and two threshing machines, one of which he leases.

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ITC to set up a shopping complex at Ujjain Business-standard. Choipal be displayed Will not be displayed Will be displayed. Arrive as fresh as a flower after a long ride Running out of breath on your daily commute?

Technicians are trained to provide an integrated package consisting of artificial insemination, cattle health and nutrition, pregnancy and post-natal services right at the farmer’s doorstep.

Such a market-led business model can enhance the competitiveness of Indian agriculture and trigger a virtuous cycle of higher productivity, higher incomes, enlarged capacity for farmer risk management, larger investments and higher quality and productivity.


The creation of extensive green cover as well as improvement of soil health also positively impacts the environment. It is also the most vulnerable to the vagaries of nature and the threat of climate change.

Please update this article to reflect recent events or newly available information.

On the trail of formalin in Kerala and beyond In spite chojpal a crackdown, its use continues Herbal alternative to formalin S. Worth a hill of soyabeans The Economist. Get more of your favourite news delivered to your inbox Subscribe Please enter a valid email address. Retrieved from ” https: Rewarding resourcefulness, lifting lives The Hindu Business Line.

Chairman Y C Deveshwar speaks on the e-Choupal. The focus of the programme chouupal to increase chlupal and minimise drop-outs, as well as expand vocational livelihood opportunities. The intervention has till date created sustainable livelihoods for over 44, rural women. There is a strategic element to this initiative. Diversified firm ITC has said it is looking to more than double the number of farmers in its e-Choupal network to 10 million by as it gears up to expand farm produce procurement basket.

Pan to post As the Internet alters s grammar of cooking, a look at food in times of Insta, and when it rises as a ITC has set up over 6, water harvesting structures to date.